Talks With Teads | Paul Woolmington On The Evolution of Cannes Lions

In the latest episode of “Talks with Teads,” hosted at Cannes Lions 2024, Natalie Bastian, Teads’ Global CMO, sat down with Paul Woolmington, CEO of Canvas Worldwide. Broadcasting live from the Teads Yacht, this episode offers a fascinating look into Paul’s experiences at Cannes Lions and the festival’s transformation over the years.

In this clip of “Talks with Teads,” Paul Woolmington reminisces about his first visit to Cannes Lions in 1995, when the festival was a modest, two-day event primarily attended by European advertising agencies. That year, his agency won the Grand Prix, highlighting their success in a festival focused on categories like TV, radio, and Out-of-Home ads.

Major Cannes Lions Transformations

Globalization and Americanization Cannes Lions has evolved into a global event with significant American influence, reflecting the industry’s shift towards technology and digital innovations.

From Creativity to Media and Technology Paul notes that the festival now covers a wide range of media and technology, becoming a melting pot of ideas and innovations.

The Rise of Collaboration and Integration Paul highlights the importance of collaboration, blending data science with storytelling to create impactful campaigns, a key strategy for Canvas Worldwide.

For more insights from Paul on the future of media, art and science, attention, AI and more, listen to the full interview. View more “Talks With Teads” series here.