Damien will oversee Teads’ technology development and operations as the company accelerates its innovative offerings across CTV, Data, Creative Optimization and Performance
NEW YORK – January 22, 2024: Teads, the global media platform, today announced the appointment of Damien Islam-Frenoy as Chief Technology Officer, reporting to Co-CEO Jeremy Arditi. Based in Teads’ Paris offices, Islam-Frenoy will helm Teads’ technology innovation and strategy, IT infrastructure, and strategic technology partnerships. His 25 years of experience delivering large scale software systems, AI-based optimization algorithms, and compelling user experiences will bring further thought-leadership as Teads doubles down on expanded CTV, data, creative optimization and performance advertising offerings.
Jeremy Arditi, Co-CEO of Teads said: “Damien uniquely combines large scale engineering expertise with product management vision and a track record of delivery. I’m thrilled for him to leverage his vast experience and success driving innovation across software and hardware as we put strong focus on our expanded CTV inventory and next-generation full-funnel offerings for advertisers and publishers in the coming year.”
Islam-Frenoy comes to Teads from Amazon where he most recently served as Director of Global Product Management & Software Engineering, responsible for the software critical to the flow of all Amazon packages. In this role, he led a 200+ person organization, overseeing software engineering, DevOps, product management, and data science. Islam-Frenoy was responsible for building and operating back-end systems, forecasting and optimization models, as well as rich user experiences leveraging AI and next-generation hardware. He also spent over ten years at Microsoft across Product, Technology and Enterprise sales roles. Islam-Frenoy holds a Master’s degree in Engineering from Oxford University.
Islam-Frenoy added: “I’ve been truly impressed by Teads’ thoughtful and strategic approach to solving the industry’s toughest problems at scale and I’m excited to further drive long-term technical innovation in my new role. I am eager to apply my love of data and science to optimize performance across our expansive customer base and roadmap, tapping into that sweet spot of thought-leadership between software, hardware, and AI. Additionally, I’m energized by the close-knit and high-performing culture at Teads. I look forward to further nurturing and growing this skilled and gifted engineering team in the years ahead.”
Leveraging its longstanding innovation in AI, Teads is fueling and expanding its upcoming connected TV (CTV), data and contextual, and performance advertising offerings. The company recently announced its new suite of AI-powered solutions designed to elevate strategies for advertisers and publishers across media, to include innovative lower funnel offering Teads Conversions, Teads Data Suite powered by Contextual Intelligence, and Teads AI Creative Lab. Teads’ new offerings enable partners to achieve full-funnel success, further fortifying its global position as an omnichannel platform that embraces premium environments, data-driven messaging, evidence-based creative, and incrementality.
Teadsについて
Teadsは、30か国50拠点のオフィス、1,200人のスタッフを有するグローバルカンパニーです。世界のトップパブリッシャーの良質な記事・コンテンツ内にinReadというプログラマティック・デジタル広告を提供する、最先端のクラウドベースのエンドツーエンドなクッキーレスプラットフォームを運営しています。このTeadsのプラットフォームでは、ブランドセーフで安心安全な広告環境のもと、ビューアブルでインタラクティブな広告クリエイティブを配信することが可能です。
月間のグローバルリーチは20億人に達し、日本国内においては、300を超えるプレミアムメディアとパートナーシップを組み、月間約120億インプレッション規模のネットワークを構築しています。広告主・代理店向けに、グローバルパートナーシップで直接契約をするプレミアムパブリッシャーのデスクトップ・モバイルインベントリーの記事中の広告枠をシングルアクセスで購入可能な場(セルフサービング・広告プラットフォーム(Teads Ad Manager)を提供しています。
パブリッシャー向けに、クリエイティブ制作ツール Teads Studio 機能を備えた自社広告制作及び配信プラットフォームTeads For Publishers(TFP)を、日本を含むグローバルで大きく展開しています。
URL:https://www.teads.com/ja/ FB:facebook.com/teadsjapan